Open CRM: the best UK CRM system

Poor internal communications can have a catastrophic effect on your organisation. Your various departments are all interdependent and only work when everyone pulls together. On a more granular level we can see how this means

I have recently had to explain to a number of customers what the difference between a lead, opportunity and contact is. To illustrate this let’s look at the following scenario: You run a bakery making

The recent news stories about the collapse of the likes of HMV and Blockbuster look set to hammer another nail in the coffin of a music industry that is already a shadow of its former

Attraction Marketing is a term used to describe the creation of desire in your prospect to act upon. The ‘pull’ model of consumerism, which I touched on in my last post, recognises that the customer

Well the season of over-indulgence is just behind us – how was it for you? Did you manage a reasonable level of self-control, or did you give in to each and every temptation, meaning you

It’s pantomime time. Whether you’re seated in the front row cheering everybody on or hiding at home with the curtains drawn waiting for it to go away, it’s pretty hard to avoid the panto season.